INSPIRATION

Beauty Mark | Punk Painted Pony

Sarah Ruby

01.15.2015

Pull out all the stops this season and adorn your lips, lids and locks with shimmery sparkle, velvety textures, and pops of color – you’re bound to be the center of attention at every party you hit.
INSPIRATION

Shoe of the Year

Sarah Ruby

12.31.2014

Majority rules, and it’s blatantly obvious that our fans are in L-O-V-E with the ECENTRIC sneaker!
INSPIRATION

Instafaves | Best of 2014

Sarah Ruby

12.30.2014

We’ve managed to capture almost every model antic, Shmoney dance, and #BTS clip in 2014.
FASHION

SMOOTD | Best of 2014

Sarah Ruby

12.26.2014

With every passing year, the blogosphere seems to get more and more saturated. And yet, we still can’t get enough of your SMOOTDs!
FASHION

SMOOTD | Lisa Dengler

Sarah Ruby

12.19.2014

The perfect holiday look has to be three things: Cozy (no one looks cute when they’re freezing their ass off), comfy (no one looks cute when they’re complaining their shoes hurt), and sparkly (because it’s the holidays, damnit!).
INSPIRATION

DIY Gilded Garden

Sarah Ruby

12.18.2014

It’s a well-known fact that unless you have proper photographic evidence, that awesome party never happened. Make sure that your holiday party is equipped with the perfect photo booth backdrop that will surely give all of your followers a serious case of #FOMO.
INSPIRATION

Beauty Mark | Grown-up Glitter

Sarah Ruby

12.15.2014

There’s a direct correlation between the proximity to New Year's Eve and the amount of glitter that’s deemed socially acceptable to wear.
FASHION

Noticed: Warmed Up Winter Coats

Sarah Ruby

11.19.2014

With the mercury dropping markedly as each day passes, outfit choices are few and far between, usually resulting in some sweater and jeans combo that ultimately goes unseen, covered almost entirely with a heavy jacket.
INSPIRATION

Steve Madden Music presents Kimbra

Sarah Ruby

11.04.2014

Last night, hoards of pop music enthusiasts gathered at the Music Hall of Williamsburg for a special Steve Madden Music event: a presentation of their newest artist, Kimbra.
INSPIRATION

Trending Now | Fright Night

Sarah Ruby

10.29.2014

There are two types of people in this world: Those who begin planning their Halloween costumes in July, and those who wait until the final hour.
INSPIRATION

CMJ Music Marathon

Sarah Ruby

10.28.2014

This past week, venues all throughout NYC’s boroughs played host to a multitude of musicians for the annual CMJ Music Marathon.
FASHION

SMOOTD | Jordan Monaghan

Sarah Ruby

10.24.2014

Leather layers done right! Our bubbly Ecomm model Jordan Monaghan mixes multi-hued moto motifs, pairing her cherry red leather jacket with the laced NOODLESS booties, and a slew of fall layers.

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