#NYFW Diary | Svetlana Shaym

#SteveMadden x #Ladygunn



This NYFW, we joined forces with LADYGUNN magazine for a peek inside the day in the life of a fashion insider. Model/Super babe Svetlana Shaym (@svetlana_shaym) reports live for Steve Madden Mag and LADYGUNN straight from the streets and shows of the SS16 season. Check out her photo diary below!

"Sunday evening was such a blast! It was a refreshing experience to attend the Ground Zero presentation as a guest after a few busy days of castings and jobs. I met the designers at the showroom the day before where we picked a dress from their FW15 collection for me to wear to the presentation. It's a bold piece, which drew attention as I approached the venue. The designers are two very nice brothers from Hong Kong, presenting their collection at NYFW for the first time. They have shown in Paris in the past. They said the collection was inspired by the things they liked growing up in the ‘90s– listening to underground music and going against the rules. To me, it is a very contemporary yet kitschy mix of raver and Chinatown punk, while the irregular cuts, some fabrics and striking prints add a level of sophistication.” – Svetlana


"Feeling radical in this loud and luxurious Ground Zero dress, with shades by Retro Superfuture, Street Level purse, and Steve Madden heels.”

"Yellow funky fringe with a touch of class, I remember eyeing these heels in the store window.”

"Running through West Soho, these comfy shoes kept me going.”
"Meet the designers, brothers Eri and Philip Chu. Congratulations!"

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